About Me

I am a California native with over 40 years of commercial agricultural appraisal experience, specializing in wineries, vineyards, and rural estates, with extensive experience in most agricultural commodities.  I served as the winery and facility appraiser for American AgCredit for over 36 years, during which time we provided appraisal services to a diverse group of agricultural lenders, law firms, and individuals.  Since leaving American AgCredit at the end of 2016, Forcey Appraisal has been focused on commercial winery and vineyard appraisal and consulting. My client base is diverse, with my assignment mostly supporting lending, property transfers, estate planning, consulting and litigation, and I have a well-established reputation as an expert in my field.

LICENSES AND CERTIFICATIONS

⦁ Certified General Real Estate Appraiser, CA OREA #AG004850

⦁ Accredited Rural Appraiser (ARA), American Society of Farm Managers and Rural Appraisers

⦁ Bachelor’s Degree, Business Administration/Finance, CSU Chico

BIOGRAPHY

After college, I focused my education on upper-level classes in real estate appraisal, real estate sales (former broker), viticulture and enology (winemaking), equipment and personal property (chattel), appraisal review, litigation, business valuation, fractional interest, and conservation easements, in addition to real estate law, practices, and principles.  I worked for several vineyards and wineries obtaining experience in viticultural and winemaking practices.  I have also worked with winery and equipment valuation specialists, suppliers, and vendors, gaining greater understanding in this use type.

I am an expert in real and personal property valuations, with my primary focus being wineries, winery equipment, vineyards, and wine storage warehouses, in addition to a wide array of agricultural facilities and commodities. To date I have completed over 700 winery appraisals throughout California, with most of my appraisals including real property, plant and equipment components.  I also provide appraisal reviews, have expert witness and litigation experience, and have consulted on a wide array of appraisal related topics. 

I have been invited to speak to college and university classes, as well as appraisal, lending, real estate, accounting, and agricultural groups, on a wide variety of appraisal, vineyard, and winery topics.  I have been a key contributor to the Trends in Agricultural Land and Lease Values of California and Nevada, over the past 30 years, which is published by the American Society of Farm Managers and Rural Appraisers.  Additionally, I have been interviewed and quoted in many news articles, on agricultural, vineyard, winery, and value related topics.  Finally, I have provided instruction, and mentoring to various groups, individuals, and appraisers.